Best smartwatch deals for Black Friday 2021

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(Pocket-lint) – The Black Friday sales bring with them lots of anticipation – especially in the bouyant smartwatch market, where plenty of people are keen to buy a watch to integrate with their phone, support their fitness goals or just to look good.

Black Friday fell on 26 November in 2021 and it is followed by Cyber Monday on 29 November. There are plenty of discounts and we’re covering the best ones right here.

Which retailers have the best smartwatch deals?

Smartwatch deals are widely available from a full range of retailers with most electricals stores offering deals. Clicking on any of the links below will take you directly to any smartwatch deals offered at the respective retailer.

US smartwatch retailers

UK smartwatch retailers

You can use the links below to jump right to the section your want – UK or US – and within each section you’ll find additional navigation to take you to major brands so you can find what you want.

Best US smartwatch deals | Best UK smartwatch deals

Pocket-lintBest smartwatch deals for Black Friday 2021: What discounts are there? photo 1

Best Black Friday UK smartwatch deals

If you know which smartwatch you want, or at least which brand, you can click on the quick links below to take you directly to the deals on those brands.

Apple Watch | Fossil | Samsung | Huawei | Garmin | Fitbit | Other

Alternatively, you can scroll through to our top picks to see what offers are around across the smartwatch market.

Apple Watch UK deals

Apple discounts are few and far between, but the Black Friday and Cyber Monday sales do offer some money off. You’ll find our top pick of the best Apple smartwatch deals below.

Apple Watch SE Cellular - save £160

Apple Watch Series 6 GPS 40mm - save £60

Apple Watch Series 3 GPS 38mm - save £30

Fossil smartwatch UK deals

Fossil offers a huge number of smartwatches, with several fashion brands under its umbrella, including Michael Kors, Kate Spade and Diesel. We’ve selected a our favourites below.

Fossil Gen 5E - save £60

Fossil Gen 5 - save £105

Huawei smartwatch UK deals

Huawei has some good smartwatches in its portfolio. You’ll find the best Huawei deals we have found below, along with any from Honor – the sub-brand of Huawei.

Huawei Watch GT2 Pro - save over £100

Huawei Watch GT 2e - save £45

Huawei Watch GT 2 - save £40

Garmin smartwatch UK deals

Garmin devices tend to be more sports watches than smartwatches, but, for those after something that can do both, they’re well worth considering. Here are some of the best deals available.

Garmin Forerunner 645 Music - save £170

Garmin Venu 2 - save £90

Fitbit smartwatch UK deals

Fitbit’s smartwatches don’t do as much as Apple’s or Fossil’s options, but they are great devices for those that want to stay on the Fitbit platform, whilst having some smartwatch functionality.

Fitbit Versa 3 - save £45

Fitbit Sense - save £110

Fitbit Versa 2 - save over £60

Samsung smartwatch UK deals

Samsung has several smartwatches in its portfolio, some of which run Tizen OS, which is compatible with iOS and Android devices, while others run Wear OS 3 and are only compatible with Android. Here are the best deals.

Samsung Galaxy Watch 4 40mm - save £50

Other smartwatch UK deals

There are a number of other manufacturers that offer good smartwatches, like Withings and Suunto. Here are the best smartwatch deals from other manufacturers not covered above.

Suunto 7 smartwatch - save over £180

Withings ScanWatch - save over £50

Pocket-lintBest smartwatch deals for Black Friday 2021: What discounts are there? photo 3

Best Black Friday US smartwatch deals

For those that know what smartwatch or brand they are looking to put on their wrist, you can click on the links below to take you directly to the deals for those brands.

Apple Watch | Samsung | Fossil | Garmin | Fitbit

For those not set on a specific smartwatch or brand, you can browse our top picks for the deals out there across the board.

Apple Watch US deals

Apple discounts aren’t typically as dramatic as others, but it’s possible to achieve a nice saving over Black Friday and Cyber Monday.

Fossil smartwatch US deals

Fossil offers a number of different smartwatches in its portfolio, from Michael Kors and Kate Spade to Diesel and Emporio Armani.

Fossil Gen 5E - save $90

Michael Kors Gen 5E - save over $87

Michael Kors Gen 6 smartwatch - save $87

Michael Kors MKGO Gen 4 - save $130

Garmin smartwatch US deals

Garmin has some great sports watches that offer plenty of smart functionality, making them the best of both worlds for runners in particular.

Garmin Lily - save $50

Garmin Fenix 6X Pro Solar - save $250

Garmin Fenix 6 Pro - save $200

Garmin Venu Sq - save $70

Fitbit smartwatch US deals


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Fitbit’s smartwatches don’t do as much as Apple’s or Fossil’s options, but they are great devices for those that want to stay on the Fitbit platform, whilst having some smartwatch functionality.

Fitbit Versa 2 - save $60

Fitbit Charge 5 - save $50

Samsung smartwatch US deals

Samsung offers some great smartwatches, with the latest models running on Wear OS 3 and the older models running Tizen OS. Here are the best deals.

Samsung Galaxy Watch 4 - save $50

Samsung Galaxy Watch Classic - save $50

Samsung Galaxy Watch 3 LTE 41mm - save $200

Samsung Galaxy Active 2 LTE 44mm - save $50

What to look for in a smartwatch

You might know exactly what you want from a smartwatch and you might not. It’s worth looking at your options and knowing what’s out there before you buy, just to ensure you get the watch that does what you want. Apple Watch is the most popular smartwatch, working only with the iPhone, it makes an ideal pairing – if you want an Apple Watch, then just jump to the deals above. 

For those on Android, you have lots of options from WearOS devices with brands like Fossil proving popular, but with great experiences from Samsung and Huawei too. These devices work closely with your phone, Samsung being one of the most popular choices. Watch out for older devices on WearOS which might not upgrade to WearOS 3.

But there’s a lot of smartwatches out there if you’re interested in fitness. Brands like Fitbit and Garmin offer a more refreshing approach to fitness tracking and longer battery life, but won’t always integrate as closely with your smartphone as an Apple Watch or WearOS device. 

Other Black Friday offers

Writing by Britta O’Boyle. Originally published on .





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